Physical comfort in the form of “Hugs” can reduce day-to-day stress, help protect from illnesses, reduce blood pressure, heart rate, release oxytocin that makes you feel happier, reduce fear and pain perception, and promote better communication with other people.
Hug delivery system can be a new business that can help combat the daily routine stress levels by fighting against the increased loneliness seen in today’s world. According to a global survey published by Statista Research Department in 2021, around 33 percent of adults admitted that they often experience feelings of loneliness. Although, Brazil ranked highest on the list with 50% of lonely people, India surprising ranked number 3 on the list with 43% of adults feeling depressed and alone.
Hug delivery system can be directed to individuals who lack human touch and help them take out their day to day frustration. Hugs can be provided by-
- Expert agents who are soft, polite, patient listeners and compassionate or by
- Hugging machines known as “hug box”, also used to calm children with autism.
Benefit of this business
- Employment generation: Any person with peoples skill can apply for it. One do not need fancy degrees.
- Eco-friendly
- Reduced use of substance abuse
- Reduce crime rate by lowering the irritability, agitation, rage of the person
Addressing the clients
This business should cater individuals who lack strong family support system. Online lead generation can be done focusing on websites that claim to deal with such issues.
Challenges in this business
Customer handing will be the greatest challenge. The safety of the employees can be a real challenge. Employee tracking system can be installed. Strict time slots, and suspicious activity triggered alarm system can be deployed. Maintaining a behavioural log book of the customers can help lower the abuse of the employees. Hug box can help in dealing with customers who are aggressive in nature.
Conclusion
In the today’s world, where human emotions are blunted, Hug delivery system can help individuals who are dealing with loneliness. It will help the society in building a strong human bonds between strangers. Where one’s own folks failed, a sweet stranger can help take down the burden off the shoulders.
Read more: Hug Delivery system: crazy idea for crazy world
Dr Anadeep Chandi 
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